Sports Team Uniform Buying Guide
Buying Guides & How To

Sports Team Uniform Buying Guide

From performance fabrics to sponsor logos, how to buy sports uniforms that perform and unite your team or club.

15 November 2024 5 min readBy The Elite Branding Team

Sports uniforms have to perform under pressure, look sharp for players and supporters, and often carry sponsor branding. For clubs and teams, buying well means balancing performance, design and cost while ensuring reliable reordering as squads change. Here is what to consider.

Performance fabrics and fit

Playing kit needs breathable, moisture wicking, stretch fabrics that move with athletes. Match the fabric and fit to the sport and the Australian climate teams play in.

Custom design, numbers and sponsors

Sublimation allows full colour custom designs, numbering and sponsor logos printed into the fabric for a durable, professional finish. Plan artwork, colours and sponsor placement early.

Reliable reordering for changing squads

Squads change every season, so held designs and easy reordering keep new players in matching kit without redesigning each time.

Key takeaways

  • Choose breathable, stretch performance fabrics.
  • Use sublimation for durable custom designs and sponsors.
  • Set up easy reordering for changing squads.

Planning a uniform or branding program?

Talk to our team for clear pricing, garment recommendations and a rollout plan tailored to your business.

Frequently asked questions

Sublimation prints the design into the fabric itself, so colours, numbers and sponsor logos are vibrant, durable and do not crack or peel, making it ideal for playing strips.
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The Elite Branding Team

Uniform & Branding Specialists

The Elite Branding Team

The Elite Branding team designs, decorates and manages uniform and branded apparel programs for Australian organisations of every size. With more than 15 years supplying corporate uniforms, industrial workwear and promotional branding across the country, we share practical, no nonsense guidance for the people who actually buy and manage these programs.

Ready to talk uniforms, workwear or branding?

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